Last Updated on October 12, 2025 by John Arce
The holiday shopping blitz in the Philippines revolves around two mega events: 11.11 (November 11) and 12.12 (December 12). If you’re a savvy online shopper—or aspire to be one—you’ll want to know how these two stack up, which platforms shine, and how to squeeze every peso out of them.
In this post you’ll learn:
- What’s special about 11.11 and 12.12 in PH
- How top platforms (Lazada, Shopee, Zalora, SHEIN, TikTok Shop) handle them
- Big brand participation (Nike, Adidas, etc.)
- Which sale is “better” depending on your goal
- Tips, tricks, and discount hacks
- Real user anecdotes
- FAQs
- Final verdict
🎯 What Are 11.11 and 12.12 Sales?
These are giant e-commerce sale days in Southeast Asia. 11.11 (also “Singles’ Day”) is early in the holiday season, while 12.12 is seen as the year-end grand finale. Retailers and platforms use them to unload inventory, push gift sales, and attract shoppers with deep discounts.
- Platforms like Lazada and Shopee often run massive campaigns during those dates.
- In the Philippines, both 11.11 and 12.12 have drawn huge traffic and sales spikes.
- For example, Lazada’s 12.12 “All Out Pasko Sale” often runs for several days around December and features up to 90% off deals.
Because of this, many shoppers split strategies: go big during 11.11, then hunt for missed deals or deeper discounts at 12.12.
🛒 How Platforms Treat 11.11 & 12.12
Lazada & Shopee
These two are the heavy hitters in PH e-commerce. During 11.11 and 12.12:
- Lazada offers huge discounts, vouchers, “bank promos,” flash sales, and free shipping.
- Shopee matches with voucher stacks, “coins back,” freebies, and partner promos.
- Buyers on Reddit share “cheat sheets” to track which time slots, vouchers, and bank promos are active for both Shopee and Lazada.
- But a few users lament that some 11.11 promos feel underwhelming or just “free shipping” rather than steep discounts. Lowyat Forum
Zalora & SHEIN
- Zalora’s 11.11 sale often includes “Up to 90% off”, multiple stackable vouchers, and free shipping.
- On SHEIN, fashion items are often deeply discounted on these double-day sales. Brands like Nike and Adidas also participate via platform channels.
- In 11.11 alerts, brands such as Nike and Adidas are spotlighted on Shopee and Lazada during double-day (11.11) campaigns.
TikTok Shop
TikTok Shop leverages the momentum of 11.11 and 12.12 by pushing “live shopping,” influencer promos, and flash deals timed with the date. Because it’s more video-driven, some deals drop precisely at midnight or during live shows.
📈 Brand Spotlight: Nike & Adidas in 11.11 / 12.12
Big brands often participate but with more controlled discounts (to protect margin and brand image). For example:
- During 11.11, Adidas Philippines runs special sale pages, offering discounts and free shipping for members.
- On platforms like Lazada and Shopee, Nike and Adidas show up among the “brands to watch” in 11.11 campaigns.
- In December, Adidas and Nike stock up for 12.12 deals, especially for shoes, sportswear, and gift bundles.
If you’re eyeing big brands, 12.12 sometimes offers better bundle deals, especially for Christmas shoppers.
⚖️ Comparing 11.11 vs 12.12: Pros & Cons
| Feature | 11.11 | 12.12 |
|---|---|---|
| Timing | Early holiday season; fewer competing promos | Near Christmas — many leftover inventory + festive shopping |
| Discount Depth | Big discounts, early birds get best deals | Some deeper price cuts, especially for products unsold in 11.11 |
| Brand participation | Strong especially in tech, fashion | Even broader — brands that skipped 11.11 may join 12.12 |
| Stock & selection | Good availability; fastest sellers may run out | Some stock exhaustion, but late promos & clearance deals appear |
| Shipping / delivery | Slightly less congested | High demand, so some delays possible |
| Promo stacking | Many platforms allow voucher + card promo combos | More stacking opportunities (holiday promos, festive vouchers) |
| Best for | Early gift buyers, tech, limited editions | Last-minute gifts, fashion, accessories, bundle deals |
So which is “better”? It depends on what you’re shopping for and when.
- If you’re hunting gadgets, 11.11 is often where the flash discounts are fastest.
- If you missed something or want final markdowns, 12.12 often gives second-chance discounts and clearance prices.
- For clothing, 12.12 sometimes brings extra stacking promos for fashion retailers like SHEIN or Zalora.
🛒 11.11 vs 12.12 Sale Comparison (Philippines 2025)
| Platform | 11.11 Sale Highlights | 12.12 Sale Highlights | Common Deals & Vouchers | Known For | Payment Options | Shopping Tips |
|---|---|---|---|---|---|---|
| Shopee | ₱1 Flash Deals, Free Shipping, Brand Festival, Early Bird Vouchers | Last Big Sale of the Year, Mega Free Shipping, 12% Cashback | ShopeePay Discounts, Bank Partner Vouchers, Coins Cashback | Affordable finds, local sellers, flash sales | ShopeePay, GCash, Credit/Debit Card, COD | Collect vouchers early, stack cashback + bank discounts |
| Lazada | 11.11 Mega Sale with 90% OFF + LazMall Brand Offers | 12.12 Grand Year-End Sale, Free Shipping Max, Bonus Discounts | LazBonus, Bank Vouchers, Free Shipping Max | Reliable delivery, authentic brands, LazMall | LazPayLater, GCash, Credit/Debit, COD | Use LazBonus + card promos; check TipidNation for codes |
| TikTok Shop | Viral 11.11 Price Drops, Exclusive Creator Coupons | 12.12 Mega Live Sale, Bundle & Voucher Combos | TikTok Shop Vouchers, Free Shipping | Trendy items, impulse buys, live-selling promos | GCash, Maya, Debit/Credit Card, COD | Watch live sales for real-time vouchers & flash drops |
| SHEIN | 11.11 Global Fashion Sale up to 85% OFF | 12.12 End-of-Year Clearance + Extra 25% OFF App Code | App Vouchers, Free Shipping Over ₱999 | Affordable fashion & accessories | GCash, Credit/Debit, PayPal | Add to wishlist early; use TipidNation SHEIN promo codes |
| Temu | 11.11 Super Sale with ₱1 Deals, Free Shipping, Games | 12.12 Mystery Box + Cashback Coupons | New User ₱300 OFF, Freebies for Referrals | Budget-friendly finds, trending products | GCash, Maya, Visa/Mastercard | Use app daily for coins; check TipidNation Temu coupons |
| Zalora | 11.11 Fashion Festival up to 80% OFF + Bank Promos | 12.12 Year-End Style Sale, Extra 25% OFF Vouchers | Bank Card Promos, Free Shipping Offers | Branded fashion, shoes & lifestyle | Credit/Debit, GCash, Maya, COD | Stack card promos from BPI, BDO, HSBC & claim on TipidNation |
💡 Pro Tip:
Maximize savings by stacking store vouchers, platform coupons, and bank credit card promos.
Before checkout, visit 👉 TipidNation to grab the latest promo codes for
Lazada, Shopee, and Amazon.
🎯 Tips to Win 11.11 & 12.12 Sales
- Prepare in advance — use wishlists and set alerts
- Stack vouchers + promos — platform vouchers + bank promos + TipidNation codes
- Monitor “flash slots” — some deals open only at specific hours (midnight, early morning)
- Check from app & web — sometimes apps have exclusive discounts
- Split orders — to avoid stockouts or surge pricing
- Use “cheat sheets” shared on forums / Reddit to capture best windows.
💬 What Shoppers Are Saying About 11.11 and 12.12 Sales
If there’s one thing Filipinos love more than shopping, it’s sharing their shopping wins online. Across Reddit threads, Facebook groups, and local blogs, you’ll see one common theme — everyone’s hunting for the biggest stackable deal possible.
One Reddit user bragged:
“Yes. Pero happy ako sa napurchase ko kahapon… Sperry shoes, almost 2k nasave ko.”
Another Redditor shared a smart hack:
“Pro tip: set alarms for midnight and noon — that’s when Lazada and Shopee drop the real vouchers. I saved more stacking card promos + app-only coupons!”
Meanwhile, in a popular Facebook shopping group, someone flexed their 11.11 haul:
“Lazada 11.11 legit mas sulit kesa 12.12 minsan. Got Nike Air Zoom for less than ₱3k kasi naka-stack yung card voucher + free shipping!”
And over on a Pinoy deals blog, a reviewer compared platforms:
“Shein’s 11.11 free shipping is unbeatable for clothes, pero TikTok Shop has the best random flash sales — minsan ₱99 lang yung gadgets na ₱400 sa Shopee!”
Even casual buyers admit they’re learning the voucher stacking art. As one Facebook comment perfectly said:
“Once matutunan mo paano mag-stack ng bank voucher, app voucher, and free shipping… you’ll never pay full price again.”
Whether it’s Lazada’s early bird vouchers, Shopee’s ShopeePay cashback, SHEIN’s flash fashion drops, or TikTok Shop’s unli ₱1 deals, every platform has its own sweet spot — and shoppers know exactly when and how to pounce.
🧠 Final Thoughts & Which One to Prioritize
If I had to pick one: start strong with 11.11 — get the major items you want, especially tech or limited drops. Then use 12.12 as your backup or clearing stage.
If your calendar allows, treat both as parts of your holiday shopping strategy. Use 11.11 for early deals and 12.12 for finishing touches, fashion finds, and bundle steals.
Before you check out this 11.11 or 12.12, make sure to grab all the verified promo codes and bank discounts from 👉 TipidNation’s voucher cheat sheets — the go-to hub for the latest Lazada, Shopee, SHEIN, and TikTok Shop deals in the Philippines.